In The News

Press Releases

06.11.2013: New Blistex® Lip Vibrance® Offers A Touch Of Color And Shimmer Like No Other
From nail care to BB and CC creams, fun is joining function in many personal care categories. In Lip Care, products that visually enhance lips are increasingly sought by US women. Blistex is no stranger to visual enhancement, having pioneered mass-market optical benefits with Silk & Shine and anti-aging effects with Deep Renewal.
06.11.2013: New Blistex® Nurture & Nourish® Offers An Indulgent Experience That's ‘Good For You'
Since the recession began in 2008, Americans have been redefining what's meant by "healthy balance." Only a few years ago, "balance" emphasized self-denial. Today, the meaning has shifted...healthy connotes a lifestyle that reflects making realistic, smart everyday decisions to live without giving up pleasure.
06.19.2012: New Blistex® Simple and Sensitive® Offers a Great Moisturizing Balm Suitable For Even the Most Sensitive Lips
One in five shoppers look at the length of the ingredients list on food packages because they believe that less processed foods are essential to maintaining a healthy lifestyle, and have carried that same philosophy through to their choices of personal care products. Across a wide range of categories, consumers are looking for less sensitizing products
06.19.2012: New Blistex® Moisture Melt® Delivers a Completely New Approach to Lip Moisturization
Kiss away dry, chapped lips and say hello to a smooth, supple and protected pout with the newest innovation from Blistex. Known for providing breakthrough lip care solutions, Blistex introduces Moisture Melt, a first of its kind super-hydrating lip balm with the added benefit of moisturizing soft beads.

As Seen In

Deep RenewalWoman’s World; July 2009
Blistex Deep Renewal was featured under the section “Smart Ideas to Make You Beautiful.” Keep your lips healthy and young! Think you’re going to be in the sun a lot? Skip the gloss. Gloss actually attracts the sun’s ultraviolet rays to the lips, which can increase your risk of skin cancer. For extended exposure try Blistex Deep Renewal with SPF 15.
DCTReal Simple; June 2009
A Real Simple dermatologist suggests that everyone use a protective lip balm each day. Her pick is Blistex DCT, noting that “Blistex feels good going on, seals in moisture, and shouldn’t come off easily, since it’s water-resistant.”
Lip OintmentWoman’s Health; May 2009
Blistex Lip Ointment was highlighted in the article “5 Steps to Softer Lips.” Dr. Charles Zugerman recommends gently exfoliating your lips once a week by applying a pea-size amount of Blistex Lip Ointment into your hand and combining it with an equal amount of granulated sugar. With a clean finger, scrub the mix onto your lips, using a circular motion, for one minute.
Lip MedexElle Décor; May 2009
Fashion designer Catherine Malandrino is profiled in “12 things she can’t live without.” One of her 12 things she can’t live without, Blistex Lip Medex. She refers to it as her “secret beauty aid!”
Deep RenewalGood Housekeeping; January 2008
Blistex Deep Renewal was recommended in an article called “Crease Relief for Lips.” A Beverly Hills, CA, dermatologist Debra Luftman, M.D. says, "Anti-aging is the buzzword on everyone’s lips. That’s where the newest moisturizers target fine lines and loss of volume. Look for lip balms infused with antioxidants like coenzyme Q10 and plumping agents like hyaluronic acid [both found in Deep Renewal], which soften the appearance of lines."
Complete MoistureShape; December 2008
Freestyle skiing expert, Sarah Burke calls Blistex Complete Moisture one of her slope-side essentials. “I always carry a tube of this to protect my lips from the sun’s harsh rays.”
Deep RenewalWoman’s Day; November 2008
Dermatologist Dr. Joshua Wieder, M.D. says, "Your lips may start to lose volume at age 30, and fine lines around them increase thanks to sun damage." He recommends using Blistex Deep Renewal; it has hyaluronic spheres that improve the condition of your lips, making them look smoother and fuller.
Lip OintmentAllure; March 2007
Bobbi Brown makeup artist and CEO of Bobbi Brown Cosmetics, on Blistex Lip Ointment. “When my lips are chapped, nothing makes them feel better than this. Plus, it has the slightest tinge of silver and makes my lips look really lush.”